Moments away from a Sparkle in your day.

Sophie Bron

Person with short hair smiling in a light-colored jacket, standing in a bright outdoor walkway with blurred background.

Your hospitality expert

Behind the scenes of SparklesLab, you'll find me - Sophie, an experience creator, passionate about hospitality. Entrepreneurial by nature, I thrive in using my creativity to amaze, and my networking skills to build meaningful partnerships.

As an alumna of the Ecole hôtelière de Lausanne (EHL), I have over a decade of experience in the hospitality industry. During this time, I’ve sharpened my skills across various industries, including luxury hotels, fine dining, international events, festivals, and e-commerce.

Over the years, I’ve developed a deep passion for crafting customer experiences. My goal is to create a unique universe that immerses your audience, engaging all of their senses and allowing them to truly disconnect and enjoy the moment.

Finding the right partner to elevate your offerings is one of my talents. My mission is to help businesses bring to life strategic partnerships through various projects and events.

 I help businesses find purposeful partnerships, create bespoke customer experiences, and manage projects around hospitality. The end result is an enhanced brand experience, and reinforced customer loyalty.

Previous work experience

  • Partnerships

    Rosewood, Hong Kong (Art Basel, Cathay Pacific, Louis Vuitton)

    Swiss Chamber of Commerce, Singapore (Chopard)

    QoQa.ch, Switzerland (Chedi Andermatt, W Verbier, Grand Bellevue Gstaad, and more)

  • Hospitality

    Rosewood, Hong Kong

    Ritz Carlton Reserve, Thailand

  • Events Management

    Swiss Chamber of Commerce, Singapore (Coucou restaurant)

    Egg Events, Switzerland

    BMF Media, New York (Lollapalooza, Clinique)

    Montreux Jazz Festival, Switzerland

  • Digital and Experiential Marketing

    Rosewood, Hong Kong

    QoQa.ch, Switzerland

    BMF Media, New York

  • Concept Creation

    EHL, Singapore (Certificate in Designing Hotels & Restaurants Concepts)

    EHL, Switzerland (Business Project for Audemars Piguet House development)

Rosewood Hong Kong logo in black text
QoQa logo in bold, white text with black outline on transparent background.
SwissCham Singapore logo with Swiss cross
Ritz-Carlton logo
Logo of Montreux Jazz Festival with stylized text.
BMD media logo

Get in touch with SparklesLab today.

Book your introductory call to discuss your project and receive complimentary recommendations to enhance your business.